Learn the secrets of running a great business, and the role that you as the decision maker will play, in this introductory lesson.
Defining Your Products & Customers
Two of the key elements to every business. Identify your products and their value proposition, and who your ideal customers are and how to find them.
Understanding Your Workflow
Creating a seamless system of organization for how you get work done can increase your productivity, decrease your stress levels, and revolutionize your day-to-day operations.
Doing the Right First Things First
Eliminate uncertainty and gain confidence by applying an effective, systematic approach to tackling your to-do list and knowing exactly what you need to be working on next.
Barney will walk you step-by-step through his process for creating a 3 year vision that will determine the big goals and overall direction for your business so that you know exactly where you are going.
Create a detailed roadmap for your business that you and your team will use to guide your big-picture decisions and day-to-day tasks, and remove the uncertainty of what you should be doing.
Implementation & Assessment
Stay on track and create time-bound metrics for success to hold yourself and others accountable to meeting your goals.
Understand the importance of telling your story in a way that people respond to, define your key messages, create a marketing plan, and learn the steps to any marketing activity in that plan.
Once you’ve got a hot lead, you’ve got to close the deal. Barney presents the 8 steps of making a sale and how to use them to sell your product.
Learning how to be a good manager of yourself and of your employees can make or break your business. Get access to management tools and concepts that will help you empower yourself and your team to perform at the highest level.
Finance & Accounting
A primer in understanding the basic concepts of finance and accounting, and an overview of the basic financial sheets that every business owner needs to be able to use to make good business decision.